TECNOAUTO
CREATIVE & ART DIRECTION / CONCEPT / BRAND IDENTITY / CORPORATE COMMUNICATION / STORYTELLING / PROMOTION / ONLINE STRATEGY / SHOOTING / POST-PRODUCTION / GRAPHIC DESIGN / ADV CAMPAIGN
The project transforms advertising into an emotional journey. A trail of light becomes a metaphor for movement, continuity and vision, capturing the eye and guiding the audience through the world of TECNOAUTO.
For the dealership, GRYDYS preserved the company’s identity and values while giving them a contemporary, modern touch, creating a coherent communication strategy across online and offline channels. The “Segui La Scia” campaign was developed into ADV graphics for Autoscout24, delivering a dynamic and recognizable visual storytelling.
Parallelly, TECNORENT was born, a family brand dedicated to the rental service, complete with a new logo and tailored communication applied to the entire fleet, enhancing identity and visibility.
The project is completed with a professional corporate shooting, designed to showcase the company through a clean, modern and institutional visual language.
NEXT
IN THE NIGHTENTER THE WORLD OF GRYDYS.
YOUR BRAND DESERVES
TO STAND OUT.
LET'S BUILD
THE FUTURE TOGETHER.
2C, XXV Aprile Street – 24047
Treviglio (BG), Italy
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